Sunday, 27 November 2016

Are You a Game Developer? Follow These Time Tested Game Development and Marketing Tips

These days, people can play games anywhere thanks to their handheld devices. Thanks to smartphones gaming consoles took a backseat now. The phenomenal success of mobile games gave rise to more focus on mobile game development. The never before the success of few games in the recent times even challenged the so-called success of most popular apps.

The success and corresponding earning potential with mobile games us so huge that most mobile game development companies and indie developers are now coming with a lot of games only to find success with one game that can fulfil all their earlier losses. The mobile game market is continuously expanding just because businesses are taking the fresh interest in them to engage addicted gamers quickly to their brands.

Monday, 14 November 2016

Effective Mobile App Marketing Strategy for Small Business

There is hardly any niche left that does not boast of thousands of apps. So the competition is enormous, and the numbers of apps are staggering. How can it still be possible for people to download your app and make enough revenue? Is it at all possible?

Thursday, 10 November 2016

Addressing Mobile Thumb Zone in UX Design: Why and How to Do It?

Did you ever interact with a mobile app that is challenging to navigate while holding the phone in one hand? If yes, you might have noticed that most of the UI elements in that app are located out of the reach of your thumb. If you are observant and attentive, you can see the same thing in many mobile websites as well. So, any app and website that is not easy to navigate with the thumb are basically not designed for thumbs. What is then designing for thumb means? Well, we are here to explain this design principle, the importance of it from user and business perspective and the technical considerations for a thumb optimized design.